So I am in my second year of studying Fashion Design and Technology at the AUCB Bournemouth. This year we have chosen our set paths and I have decided to take the route of promotion.....Follow me on my path of studying and finding out which job out of the hundrends in fashion I decide to persue.
Today I went to the lecture really excited by my idea for the revolutionary project and I came away even more excited and brimming with even more ideas.
I began talking through my idea with Anya and her and I discussed where I see myself in a job in the fashion industry. I am interested in going down the buying or product development route so we looked at how I could tailor my project to this. As my idea is about being revolutionary with modern day technology Anya gave me the idea to create a conceptual ideas magazine. The articles and imagery are going to be off the wall but the magazine itself slick and glossy to look at.
I then spoke to Jamie about my technological ideas and he gave me to ideas to look into which particularly excite me. Firstly Augmented Reality – We found an idea where a graphic when scanned on a webcam shows an enhanced image of a speech bubble that shows live twitter updates which I thought could be something really interesting that could put across live messages through clothing.
The second idea was to include QR Codes – codes much like a barcode can be scanned by mobile devices and they take you straight to a website. The code includes the URL address so when scanned it automatically takes the customer to the web address of your choice. I have also found out that this is something new that they are using on care labels and when scanned it takes you to a site where it tells you where the product is from and how many air miles it has done. This shows you how economical the garment is.
So the new project for this term is to create a look book on the theme of Revolutionary. I have been stumped by the theme as I did not want to go down the obvious historical route.
I found myself discussing the theme with my partner and we started thrashing out ideas….I first played on the word revolutionary! What other ways could this be used? Revolution? Revolutionise? This got me thinking then what is revolutionary today and my partner came up with the idea of technological advances that are seen as revolutionary. We then discussed the idea of 3D and how this is quite a modern revolutionary technological advance.
I am going to look into this futher so will keep you updated on how I get on......